SUNDOWN FESTIVAL 2013 UPS ASIAN COUNTRIES TALLY TO EIGHT

Red Spade Entertainment (RSE), the organiser behind the annual Sundown Festival has announced the acts descending on the grounds of F1 Pit Building at Marina Promenade this 16th November.

The much-anticipated talent lineup for the fifth annual Sundown Festival is an unrivaled gathering of 10 established and up-and-coming headlining acts from eight Asian countries—Japan, Korea, Hong Kong, China, Taiwan, Indonesia, Philippines and Thailand, including Screw, D=OUT, AOA, Bosco Wong, Shao Yu Han, Yoga Lin, Nidji, Rico Blanco, Rock Steddy and No More Tear.

Drawing fans from all across Southeast Asia, Sundown Festival turns Marina Promenade into an Asian music and cultural central for an eight-hour long celebration— completed by an Asian street food village supported by leading food portal in Singapore, Hungrygowhere.com—establishing itself as a must-see event.

Tickets (Cat 1 at $138 and Cat 2 at $98, Early Bird Tickets at $68 are sold out) for this live music event are on sale on SISTIC and pay no booking fee at www.sundownfestival.sg

Artistes’ line-up overview

2013’s edition of the festival sees the addition of three Southeast Asian nations to the musical melee: Indonesia, Thailand and the Philippines. Known for their ‘rockability’ and mastery in alternative music, it is no wonder the likes of Nidji, No More Tear and Rock Steddy and Rico Blanco are fronting these tri-nation sensations. Continuing on the ride on the surge in popularity and demand for Japanese glam-metal rock and “visual style” of music, visual kei bands Screw and D=OUT (pronounced as ‘doubt’) are set to thrill festival goers.

K-pop fanatics can expect some eye candy and sugar rush in the form of Ace of Angels (AOA) a truly unique versatile music group that interchange between a five-member female band and a seven-member idol group. All eight members from AOA will be making their full appearance at the festival to lend their full support at the festival.

Finally, this line-up of musical entertainment will not be given justice without the vocal prowess of Adonia Shao Yu Han from the People’s Republic of China and an injection of familiar names the likes of Mandopop Taiwanese boy wonder Yoga Lin and Cantopop and TVB star Bosco Wong.

The unique proposition of Sundown Festival as the only annual music festival in southeast Asia to unite Asian music and culture speaks volumes of Singapore’s strong reputation as a centre for creativity and innovation in the region. As consumers become increasingly discerning, such home-grown entertainment content offering exciting and refreshing experiences will set Singapore apart as a global city with an energetic and inventive entertainment scene.

Festival goers can look forward not only to eight hours of non-stop entertainment but also bona fide street food sourced from all the eight Asian countries and fringe cultural performances such as “the barong” (storytelling dance form) from Indonesia, Tinikling B-boys (a mix of traditional pre-Spanish tap dancing with bamboo poles and breakdancing) from the Philippines and muaythai from Thailand.

Undoubtedly the largest Asian music festival: Sundown

“Year five of Sundown Festival is a milestone,” said Samantha Chan, director of the Festival.

“We have set a simple goal: to bring the burgeoning stars in Asian rock and pop music together for the best show in the region, a show that the world can only see in Singapore. And that is exactly what we have done; these acts we have brought in this year will rock your socks off, bring pride to being Asian and prove once again, there is no place more exciting than Singapore’s Marina Promenade this 16th November,” added Chan.

For more information about the line-up, visit www.sundownfestival.sg or www.facebook.com/mysundownfestival (Note to editors: Refer to Appendix for artistes’ bios). For artistes images go to http://www.flickr.com/photos/pprsg/sets/72157635153433020

SUNDOWN FESTIVAL 2013 DETAILS

Date: Saturday, 16 November 2013

Time: Doors open from 3pm

Venue: F1 Pit Area, Marina Promenade (next to Singapore Flyer)

TICKETING INFORMATION

Tickets (all free-standing) are available at SISTIC. Log on to www.sistic.com.sg to book or call ticketing hotline: (65) 6348 5555. For more information on Sundown Festival, check out www.sundownfestival.sg.

ABOUT SUNDOWN FESTIVAL

Sundown Festival is an annual event that celebrates Asian music and culture, with the aims of not only showing the best and most vibrant of Asian entertainment but also to unite and bridge the cultural diversity of Asia. Each year a new Asian country will be added to the list of performers, creating a snowball effect to the festival in order to generate hype, anticipation and captivate audience. The Festival will feature some of the most popular and up-and-coming musicians, on top of their cultural exports (such as food and other consumables) through fringe activities and stalls set up at the event grounds on the Festival day itself. Sundown Festival started in 2009 with the theme Seoul’dOut!, when it focused on Korean music and culture and single-handedly caused an explosion of interest all things Korean (also known as the Hallyu wave) in Singapore. In 2010, Japan was added to the performance line-up, giving rise to the popularity of J-rock and visual kei youth pop culture. Taiwan was added to the mix in 2011, prompting new Asian entertainers and industry players to make Singapore as its maiden stop of fame. In 2012, Hong Kong and China were fronted by TVB heartthrob Raymond Lam and vocal powerhouse Liu Liyang respectively. They had not only set the precedence for Sundown Festival to be the go-to platform for established TVB actors; but for fledgling singer-songwriters, the festival is an avenue to realise their full potential and spread their music wings outside of their home soil. Today, Sundown Festival continues to play the role as the purveyor of all things Asian, turning the world’s spotlight to this part of the world and in its course hopes to unite culturally diversified Asia through music. The ultimate goal is to culminate all efforts to give rise to Sundown Festival World Tour of all 11 Asian countries, beginning at home, in Singapore.

ABOUT RED SPADE ENTERTAINMENT

Red Spade Entertainment is a first-of-its-kind hybrid venue and event-planning house providing full-service event, tentage and large outdoor event staging and coordination, dedicated staff and a distinguished network of marketing, public relations and logistic resources – all culminating from more than 10 years of experience. The group was set up with passion and vision to bring the music and cultural acts that represent the “Best of Asia” to Singapore via lifestyle concerts and festival concepts. A fusion of production services and management expertise, Red Spade Entertainment meets the needs of clients, working with event planners to streamline event process. Red Spade Entertainment leverages a Rolodex for all needs of event coordination including party rentals, sound systems, liquor and beverage packages and more.

ABOUT SINGAPORE TOURISM BOARD

The Singapore Tourism Board (STB) is a leading economic development agency in tourism, one of Singapore’s key service sectors. Known for partnership, innovation and excellence, STB champions tourism and builds it into a key economic driver for Singapore. We aim to differentiate and market Singapore as a must-visit destination offering a concentration of user-centric and enriching experiences through the “YourSingapore” brand. For more information, please visit www.stb.gov.sg or www.yoursingapore.com.