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You are here: Home / Food Venture / Softsrve @ Damansara Uptown: Softserve Ice Cream in “Fog”

Softsrve @ Damansara Uptown: Softserve Ice Cream in “Fog”

February 28, 2015 by summerkid_summergirl

softsrve-damansara-uptown-softserve-ice-cream-in-fog

Softsrve Ice Cream & Dessert at Damansara Uptown Petaling Jaya is drawing another ice-cream fever across the town after Milkcow and Inside Scoop. Situated two doors away from Wondermilk, same row with The Good Batch, Softsrve Ice Cream doesn’t have a shopsign currently. So just look out for Capital Nasi Dagang and Tiramisu Cafe in the mean time if you planned to visit, as Softsrve is just between them.

softsrve-damansara-uptown-softserve-ice-cream-in-fog

Paid Softsrve Ice Cream a visit during their first week of opening and to our surprise, the crowd was beyond our expectation. Almost full house during afternoon, business was good despite the limited soft serve ice cream choices on the menu.

Currently, there are only 5 types of softserve ice cream to choose from. Chocolate softserve wasn’t not available during our visit.

1)Breakfast RM12
Soft serve ice cream with Caramelized Cereal & Macaroon Shell

2)Honey Chips RM10
Soft serve ice cream with Crushed Potato Chips & Drizzle of Honey

3)Theatre RM12
Soft serve ice cream with Gourmet Popcorn

4)Fluffy RM10
Soft serve ice cream with Cotton Candy & Sprinkles of Himalayan Sea Salt

5)Honey Brick RM12
Soft Serve ice cream with a piece of New Zealand Honeycomb

softsrve-damansara-uptown-softserve-ice-cream-in-fog

We had an order of Breakfast, getting 20% discount in conjunction with Softsrve soft opening. Ice cream is velvety smooth, milky soft, topped over with caramelized cereal, sided with one macaroon shell. Serving is cup-in-a-cup style, where ice cream is towered up in small, short cup, then placed above another taller paper cup filled with a small cube of dry ice.

softsrve-damansara-uptown-softserve-ice-cream-in-fog

So there goes the chemical reaction- sublimation process. When dry ice placed in water, sublimation process is accelerated, creating voluminous water fog that turns out to be the “selling points” in Softsrve Damansara Uptown.

softsrve-damansara-uptown-softserve-ice-cream-in-fog

Oh well, everybody loves the vapor cloud.

softsrve-damansara-uptown-softserve-ice-cream-in-fog

Putting aside the brilliant presentation idea, tastewise, we feel Milkcow is better, creamier, milkier. Portion wise, Milkcow soft serve ice cream is more generous compare to Softsrve too.  Price wise, we consider Milkcow is already expensive but Softsrve is calling on higher price. RM12 for a small cup of softserve ice cream with one/two toppings, expensive or not, you judge.

IMG_8384

Photography: Summerkid
Write Up: Summergirl

Address:
Softsrve Ice-Cream & Dessert Bar
31, Jalan SS21/1A
Damansara Utaman, Damansara Uptown,
Petaling Jaya, Malaysia.
Business Hours: 2pm to 11pm (Tues- Sun)
(Between Capital Nasi Dagang & Tiramisu Cafe, two doors away from Wondermilk, saw row as The Good Batch),
Facebook: https://www.facebook.com/softsrve

Categories: Food VentureTags: Dessert, Ice Cream Location: Damansara Utama (Uptown)

Summerkid x Summergirl
Hello! He is Summerkid. She is Summergirl. We are, Malaysia food and travel couple bloggers from Malaysian Flavours. We love going around the town for good food. Travelling to different countries is our biggest dream! *Keep the fingers crossed* For reviews, advertorial and sponsorship, contact us at summerkid123@hotmail.com

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